Bulk SMS services – Does your provider support Unicode Messages?

If you want to promote your product/service across non-English speaking crowd, like the UAE, China or across various part of India where English is not the native language, you must take advantage of the Unicode SMS services. If you are still looking for such services, contact HSP - one of the fastest growing Bulk SMS provider and Voice SMS provider company in Ahmedabad.

Unicode Standard – how it is different from normal messaging standards?

Unicode Standard provides you more freedom on the usage of supported characters in a message – unlike the conventional messaging system developed by GSM (International System for Mobile Communications, originally known as “Groupe Spécial Mobile”) which supports mainly the collection of letters (A-Z), numbers (0-9) and symbols (like @, *,#, etc.).

So, with Unicode messages you have better chances of communicating with your regional clients, for example in Chinese, Arabic or if you are focusing on India, you can communicate with your Gujarati, Bengali, Punjabi etc. speaking clients. We are the leading Bulk SMS provider and Voice SMS provider company in Ahmedabad and can surely help you connect to your regional clientele with ease to have better brand impacts as part of your marketing campaign. Do contact HSP.

Advantages

Not every customer of yours understand simple, plain English. Language is a matter of pride for many, and you got to respect it. It is a proven fact that businesses focusing on communications with their clients in their native language have far more conversion rates than their competitors.

Be it Birthday wishes, Festival Greetings or just a follow-up promotional text of your upcoming offers – you can surely take help of this medium to boost up your relations with your customers.

Indian Government nowadays is also coming up with many schemes for Farmers to educate them on various technological advances and keep them informed about the latest developments. If you have a product which touches this sector or offer services that caters to their needs, you have great business opportunity here. And if you wish to know more about this, you can surely contact HSP, a Voice SMS provider company in Ahmedabad having excelled this Marketing mode.

Disadvantages

This standard has disadvantages too, which should never be ignored. One of the major one is ‘Unsupported Mobile/Cell Phones’. Have you ever seen messages in your Inbox with symbols like (‘□□□□□’)? This is nothing but the inability of the recipient’s mobile to translate the Unicode characters into corresponding regional characters. This is a major reason where this Marketing campaign can fail – if the end users are not able to read your texts, the whole campaigning fails.

The other and the most important one – with conventional messages, the limit is 160 characters per message. But with messages containing Unicode characters, the limit drops to 40!!! Hence if you are investing in a provider which supports Unicode standards, make sure you check out their plans too as it might cost heavily on your pockets. We at HSP have an array of plans devised for all your needs, and that’s what makes us the Best Bulk SMS provider company in Ahmedabad.

To summarize, Unicode Standard SMS is the best tool you can use to counter the language barrierbetween you and your customers. The language conversion is mostly taken care by using software which comes pre-loaded with world’s most common regional languages.

For more information and quotes on the services we offer, please do contact HSP.